Do I need any prior advertising or marketing experience to join?

None at all -- no prior advertising, marketing, or digital background needed. We start from the fundamentals: how paid media auctions work, what makes a campaign convert, and how performance marketers structure accounts across Google, Meta, and LinkedIn. By Week 12, you will have managed live campaigns on all three platforms for real client accounts.

How long is the program, and what does a typical week look like?

12 weeks, 3 live sessions per week -- each 90 minutes. You move from Google Ads fundamentals and Search campaign setup in Weeks 1-3, through Meta Ads and Facebook/Instagram campaigns in Weeks 4-6, LinkedIn Ads and programmatic in Weeks 7-9, and multi-channel attribution, analytics, and client reporting in Weeks 10-12. Expect 5-7 hours of platform practice outside sessions weekly.

How much does the performance marketing course cost? Are there EMI options?

Exact fee and 0% EMI breakdown delivered instantly via the Course Package form at the top of this page. Fill it in and get your full pricing, payment schedule, and curriculum PDF in your inbox in 2 minutes. No calls. No pressure.

Is the program fully online, or is there an offline option?

Yes -- this performance marketing course is available both fully online and at our Mohali/Chandigarh offline centre. The online track is accessible from anywhere in India via Zoom or our platform. Both tracks follow the exact same curriculum, mentors, and live session schedule.

How does the 1-on-1 mentorship actually work?

You get a dedicated senior performance marketing specialist as your personal mentor -- not a junior trainer, not an AI bot. They run live weekly 1-on-1 sessions, review your actual campaign data across Google, Meta, and LinkedIn, and answer questions between classes directly. Unlike group courses, your mentor knows your specific channel mix and career path.

Do you offer a free demo or trial class?

Yes. We offer a 7-day free trial -- sit in on 3 real live sessions, meet your mentor, and work on actual assignments. No credit card required, no commitment. Decide after you've seen it firsthand.

What's your refund / money-back policy?

If you attend our 7-day free trial and decide to enroll, a clear refund window applies as detailed in our Terms & Conditions. We believe in earning your trust upfront -- which is exactly why you get a full week before paying anything.

Will I get a certificate? Is it recognised?

Yes -- an Offshore Academics Placement-Backed Certification, co-branded with Offshore Marketers, an active performance marketing agency managing Rs.3 Cr+ in monthly paid media spend across Google, Meta, and LinkedIn for 50+ real clients. It is backed by live multi-channel campaign experience and a placement team who actively refer graduates to hiring companies and agencies.

What performance marketing jobs do students typically land after the program?

Graduates are placed as Performance Marketing Managers, Paid Media Specialists, Growth Marketing Managers, Digital Advertising Specialists, and PPC & Paid Social Managers. Companies that have hired our students include Offshore Marketers, HP, FedEx, Adidas, and NIVEA. Many graduates launch as freelance performance marketing consultants managing multi-channel client accounts at Rs.50,000-Rs.2L+ per month.

What's the average salary after the program?

Fresh performance marketing graduates typically see starting packages of Rs.4L-Rs.6L per annum -- higher than single-platform specialists because you can manage the full paid media stack across Google, Meta, and LinkedIn. With 1-2 years of experience, this rises to Rs.8L-Rs.15L+. Freelance consultants managing 3-5 client accounts across platforms typically earn Rs.60,000-Rs.2L+ per month.

Will you help me get placed or find freelance clients?

Yes, placement support is baked into the program. Our team actively shares job openings in the alumni network, provides resume reviews, LinkedIn optimisation, and direct referrals to hiring companies. For freelancers, we run dedicated sessions on pitching clients, setting retainer rates, and handling your first multi-channel performance marketing account.

What platforms and tools will I be trained on?

You get full hands-on training with Google Ads Manager, Meta Ads Manager, LinkedIn Campaign Manager, Google Analytics 4, Google Tag Manager, Looker Studio, Supermetrics, Triple Whale, DV360, and 10+ additional performance marketing tools -- the complete multi-channel stack used by agency performance marketers managing live client spend daily. All tools included at zero extra cost.

Do I need my own ad accounts or a personal ad budget?

No personal budget required. During the course you work on live client campaigns already running at Offshore Marketers across Google, Meta, LinkedIn, and programmatic (DV360) -- campaigns with real budgets, real data, and real ROAS targets across all four platforms. You learn performance marketing by managing real money, not burning your own.

What does a performance marketing manager actually do day-to-day?

A performance marketing manager runs paid campaigns across Google, Meta, LinkedIn, and programmatic platforms to hit revenue, lead, and ROAS targets. Core daily tasks: reviewing cross-channel dashboards, adjusting bids across platforms, testing ad creatives, building audience segments, managing Performance Max and Meta Advantage+ campaigns, tracking conversions in Analytics 4, and preparing multi-channel client reports. Most agency performance marketers manage 4-8 active client accounts across two or more platforms simultaneously. This course trains you on exactly these workflows from Week 1.

Is performance marketing still a high-demand career in 2026?

Yes -- performance marketing is one of the most in-demand and best-compensated skill sets in India's digital sector in 2026. India's digital advertising market crossed Rs.50,000 crore in FY2025 (FICCI-EY India Media & Entertainment Report 2025), with performance-driven channels -- paid search, paid social, and programmatic -- accounting for the majority of that spend. Every D2C brand, e-commerce business, and B2B company actively hires performance marketing specialists who can manage multiple paid channels simultaneously. Start with the 7-day free trial, no card.

How soon can I start earning after the program?

Most students land their first job or freelance client within 4-8 weeks of completing the course. Entry-level performance marketing roles start at Rs.4L-Rs.6L per annum -- higher than single-channel roles. Freelance consultants managing 3-5 client accounts across Google, Meta, and LinkedIn typically earn Rs.60,000-Rs.2L+ per month. Our placement support team actively connects graduates with live job openings. The stronger your multi-channel portfolio, the faster you start earning.

Who is this performance marketing course designed for?

This course is built for complete beginners with no advertising background, marketing professionals who want to add paid media to their skill set, business owners who want to manage their own campaigns across Google, Meta, and LinkedIn, and freelancers who want to offer full-stack performance marketing services to clients. No prior experience needed to start.

What is performance marketing?

Performance marketing is a results-based advertising model where brands only pay for measurable outcomes -- clicks, leads, purchases, or conversions -- rather than for ad impressions alone. It covers paid search (Google Ads), paid social (Meta and LinkedIn Ads), programmatic display advertising, and attribution-tracked campaigns. Unlike brand advertising, every performance marketing campaign is tracked, measured, and optimised toward a specific, quantifiable business result. It is the dominant advertising model for D2C brands, e-commerce businesses, and B2B companies that need to justify every rupee of ad spend.

What is the difference between performance marketing and digital marketing?

Digital marketing covers every online marketing activity -- including SEO, content marketing, email, social media, and paid advertising. Performance marketing is specifically the paid, measurable, results-based subset of digital marketing. A digital marketer might write blog posts and manage organic social; a performance marketer runs paid campaigns on Google, Meta, and LinkedIn and is accountable for ROAS, CPA, and conversion targets. This course focuses exclusively on performance marketing -- the paid, attribution-tracked channels.

What is the difference between performance marketing and brand marketing?

Brand marketing builds awareness and emotional connection over time -- through content, PR, sponsorships, and above-the-line advertising -- without necessarily tracking individual conversions. Performance marketing delivers measurable, immediate results: a paid search campaign that generates leads, a Facebook Ad that drives purchases, or a LinkedIn campaign that fills a sales pipeline. Both matter to businesses, but performance marketers are measured by ROAS, CPA, and conversion data, not by brand sentiment. This course focuses entirely on the performance side -- where every rupee of spend is tracked and justified.

Can I become a performance marketing specialist without a marketing degree?

Yes -- performance marketing is a results-based profession. Employers and clients hire based on your ability to manage campaigns across Google, Meta, and LinkedIn, hit ROAS targets, and reduce cost-per-acquisition -- not your educational background. A multi-channel portfolio showing real results across three platforms outperforms a marketing degree with no live account experience every time. This course gives you both the live campaign experience and the agency-backed certificate to prove it.

Do I need a large ad budget to practise performance marketing?

No personal ad budget required -- this is the single most important thing to understand about this course. You work on live client campaigns already running at Offshore Marketers across Google, Meta, and LinkedIn with real budgets, not test accounts. You learn performance marketing by managing real multi-channel spend under mentor supervision, not burning your own money. See this firsthand during your 7-day free trial -- no card, no commitment.

Is this a paid media course or a PPC course?

Yes -- this is a complete paid media and performance marketing course covering PPC (Google Search and Shopping), paid social (Facebook, Instagram, and LinkedIn Ads), programmatic display, and multi-channel attribution. "Performance marketing course", "paid media course", and "PPC course" are often used interchangeably -- this course covers all of them, plus the analytics and attribution layer that connects every channel to a measurable business result.

What is programmatic advertising?

Programmatic advertising is the automated buying and selling of digital ad inventory using real-time bidding (RTB) technology -- instead of negotiating placements manually with publishers, advertisers use demand-side platforms (DSPs) like Google DV360 to target specific audiences across millions of websites and apps simultaneously. Programmatic delivers display, video, and native ads based on audience data rather than fixed placements. It is the technology layer that powers display advertising at scale and is a core component of full-stack performance marketing. This course covers DV360 programmatic fundamentals alongside Google Ads, Meta Ads, and LinkedIn.

Can I use this course for B2B paid media and LinkedIn Ads specifically?

Yes -- LinkedIn Ads and B2B paid media are a dedicated module in this course. You learn LinkedIn Sponsored Content, Lead Gen Forms, InMail campaigns, and audience targeting by job title, company, and industry -- the core toolkit for B2B performance marketing. Weeks 7-9 focus specifically on LinkedIn and programmatic, making this the most comprehensive B2B paid media training in the curriculum. If your goal is B2B lead generation through paid channels, this course is built for it.

Performance Marketing Course | 12 Weeks, 1-on-1

Learn Performance Marketing The Way It's actually done

On Real Client Campaigns From Day One.

Get: Placement-Backed Certification

Mode: 100% Live (Online & Offline)

Duration: 12 Weeks | 36 Live Performance Marketing Sessions

Timing: Learn Anytime, Anywhere

A 12-week 1-on-1 performance marketing program, built and taught by the team running paid campaigns for 50+ client brands every month at Offshore Marketers. Real budgets. Real results. 7-day free trial — no card required.

Applications close 26th September, 2026 · 7-day free trial, no card required

4.9/5★★★★★

Tani Tanish

April 29, 2026

I recently completed my Digital Marketing course at Offshore Academics, and it was a great learning experience. The trainers explain concepts in a very practical and easy-to-understand way. I learned important skills like SEO, social media marketing, Google Ads, content creation, and analytics. What I liked the most was the hands-on training and real-world examples, which helped me understand how digital marketing actually works in the industry. The support from the team was also very helpful throughout the course. I highly recommend Offshore Academics to anyone who wants to build a strong career in digital marketing.

Satwant Kaur

April 17, 2026

I am working as a professional but I want to upgrade myself with latest trend digital marketing and AI tools. I explore different platforms for this and I came across OFFSHORE ACADEMICS as they offer hands on experience on live projects and one to one session as well as offers flexible timings up to 3 am. I am from Gurdaspur So, I took a online course for this and got wonderful experience. I can easily handle different types of projects. Moreover, Teachers are very cooperative and experienced and gave detailed information about each and every part of digital marketing and whenever we need help we can easily reach them. I am very thankful to OFFSHORE ACADEMICS and its staff for providing such latest learning tools on their platform.

Sukhmeen Kaur

April 16, 2026

I recently completed my digital marketing course from offshore academics , had a great learning experience . At starting i have almost no knowledge of digital marketing as I have just passed 12 standard , but the way everything was taught makes it easy to understand everything . I was also provided with 7 day- trail session which was the major reason to enroll in the course from offshore academics. I learned marketing using Ai tools and got real project exposure.

Hardeep Singh

March 11, 2026

To be honest Digital Marketing course from Offshore Academics was a great learning experience. The trainers were very supportive, especially Tushar sir and explained the concepts clearly. It helped me understand how digital marketing actually works in real life. I would recommend this course to anyone who wants to start learning digital marketing.

kapil kumar

February 27, 2026

Offshore Academy is truly one of the best institutes for professional training. The faculty is highly experienced, the guidance is practical and career-focused, and the learning environment is very supportive. If you want real skills with real opportunities, Offshore Academy is the right place to start your journey.”

Sachin Bhusal

February 25, 2026

Very good experience with offshoreacademics. Teachers have Very Good knowledge.

Anu Mishra

February 20, 2026

I had a great learning experience with Offshore Academics. One of the best experience about the academy is 7-day free trial, which really helps you understand the course structure and teaching style before committing.The training is 100% practical with flexible timing. I got exposure of working with live projects which help me to get real industry exposure. The 1-to-1 sessions with industry experts are extremely helpful because you can clear doubts personally and get proper guidance. I truly recommend it to anyone who wants practical knowledge and real skills in Digital marketing should go for Offshore academics.

Naffi Bhogal

February 20, 2026

I would really recommend this institute for Digital Marketing course, The way they teach to their students is far better than others. The teachers over here are very friendly and experienced and also they does not get irritated if we ask any doubt again and again. TBH I really got full clarity regarding my course and best thing is they do one one session with every student and have a flexible timings.

vijay Thakur

February 5, 2026

I learned Google Ads at offshore academics starting from the basics, and the course was very well structured. Along with theory, I also worked on real projects, which helped me understand PPC concepts practically. This hands-on experience gave me confidence in creating, managing, and optimizing Google Ads campaigns. I would definitely recommend offshore academics to anyone who wants practical exposure along with strong fundamentals.

Mentor 01 / 08

Ashima Parihar

Meta Ads Architect

“I won't teach you Meta from a 2023 syllabus. I'll teach you what I'm running for a paying client this week.”

₹67 Cr+Ad spend managed400+D2C brands scaled10+years

Ashima leads paid social at Offshore Marketers with 10+ years managing paid campaigns for D2C brands, Shopify stores, ed-tech companies, and SaaS businesses worldwide.

Scaled D2C brands from ₹2L to ₹40L monthly revenue in 3 months using Meta ASC campaigns.

Meta BlueprintHubSpot Inbound

Connect on LinkedIn ↗

Mentor 02 / 08

Shiva

Senior SEO Lead

“SEO isn't tricks anymore. It's about being the most useful source on a topic — I'll show you how to actually be that.”

450+Clients led35+Algorithm recoveries11+years

Shiva leads SEO strategy at Offshore Marketers with 11+ years managing SEO campaigns for SaaS brands, service businesses, and e-commerce companies across global markets.

Recovered 170+ websites affected by Google's Helpful Content and Spam updates within one update cycle.

GA4AhrefsSEMrush

Connect on LinkedIn ↗

Mentor 03 / 08

Nikita

Social Media Strategist

“I focus on building trusted communities where brand loyalty and long-term engagement matter more than virality.”

250+Brands managed50M+Organic reach delivered8+years

Nikita drives organic social growth at Offshore Marketers with 8+ years creating content strategies for lifestyle, wellness, and personal brands across social platforms.

Grew a wellness brand from 4K to 85K Instagram followers in 8 months without paid promotion.

MetaHubSpot

Connect on LinkedIn ↗

Mentor 04 / 08

Tushar

Technical SEO Lead

“If Google can't crawl it, rank it, or understand it — nothing else matters. I fix that layer first.”

600+Technical audits150+Site migrations7+years

Tushar manages technical SEO at Offshore Marketers with 7+ years handling crawl optimization, Core Web Vitals, schema markup, and technical website migrations for brands.

Improved a SaaS website’s Core Web Vitals from 34 to 91 while recovering lost traffic post-migration.

GoogleSEMrushScreaming Frog

Connect on LinkedIn ↗

Mentor 05 / 08

Sahil Jamwal

AI Operations Expert

“AI is not built to replace people. It is built to remove limitations and help businesses scale smarter and faster.”

180+AI workflows automated12M+AI interactions processed8+years

Builds AI systems and automation solutions with experience in workflow automation, conversational AI, business optimization, and scalable processes for modern brands.

Built an AI support and lead system that reduced response time by 92% and increased qualified leads.

OpenAIGoogle AIPrompt Engineering

Connect on LinkedIn ↗

Mentor 06 / 08

Sahil Thakur

Full Stack Web Developer

“A fast website is not a feature anymore. It is the foundation of every great user experience.”

240+Websites deployed320M+Annual traffic handled8+years

Builds scalable and SEO-friendly websites with 8+ years of experience in React, Next.js, Shopify, Node.js, and custom WordPress development for growing businesses.

Built a booking platform handling 1.2M+ user requests in 24 hours with 99.98% uptime stability.

AWS CloudFront-EndJavaScript

Connect on LinkedIn ↗

Mentor 07 / 08

Aarin

Google Ads Strategist

“Most advertisers optimise for traffic. I optimise for profitable customer acquisition and scalable performance.”

₹45 Cr+Revenue generated22M+Ad impressions delivered5+years

Manages high-performing Google Ads campaigns with 5+ years of experience across Search, Shopping, YouTube Ads, and Performance Max for profitable business growth.

Increased e-commerce ROAS from 1.4x to 6.8x while reducing acquisition costs by 58% in 60 days.

Google AdsGA4Shopping Ads

Connect on LinkedIn ↗

Mentor 08 / 08

Rajni

Senior Graphic Designer

“Strong brands are not built with trends. They are built with visuals people instantly remember and trust.”

2,500+Creative assets delivered120+Brands promoted8+years

Creates branding and high-converting creative assets for modern brands with 8+ years of experience in social media design, packaging, ad creatives, and visual identity systems.

Created a fashion brand rebrand that boosted Instagram engagement by 340% and sales by 2.8x.

AdobeFigmaVisual Design

Connect on LinkedIn ↗

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